Tuesday, May 19, 2009

The Gold Mine of Branding now on DVD

Russ and I recorded The Gold Mine of Branding workshop and is now available for your self-study. When you purchase The Gold Mine of Branding DVD set, you receive 3 hours of instruction and examples on building and protecting your brand. In addition, you'll receive a CD with handouts from the workshop.

You can purchase this for only $99. Learn from Kathy and Russ's expertise and apply to your own business or personal brand. Call Kathy or Russ today to get started.

Call Kathy Garland at 972.529.6744 or
Call Russ Riddle at 214.663.4791

Monday, April 6, 2009

The Gold Mine of Branding overview and registration details

Don't spend a gold mine marketing your brand!

Undoubtedly, the current economy has been on your lips and minds lately.

And perhaps it's true that the uphill climb of building and maintaining a thriving business is now more challenging than ever before...

But a Mother Lode Awaits!

Make no mistake...Effective, purposeful branding will excavate the most fearful of customers every time! Now is the time to create your own Gold Rush and capture market share.

Learn secrets of branding your business and protecting your intellectual property in this ground-breaking workshop titled "The Gold Mine of Branding" offered by Russ Riddle and Kathy Garland.

Save the Date: Thursday, April 23, 2009
Location: Stonebridge Country Club, 7003 Beacon Hill Rd., McKinney, TX 75070

What you'll learn:
- What is a brand? How is a brand different from advertising?
- How to focus on what is unique about your company
- Tips on using social networking to get the word out about your company
- How to manage your brand on the web
- Why strong brands are more profitable
- Common mistakes and misconceptions about brands
- The difference between a copyright and trademark and when you need them
- How managing your copyrights and trademarks can increase the value of your business
- How to protect your intellectual property
- How to protect your brand - And more!

What you'll receive:
- Examples of strong brands and brand value
- Templates to define your brand
- Handouts and exercises
- Roster of attendees for continued networking
- Brainstorming time to work on your brand

Registration details:

The easiest way?

Call Kathy Garland at 972.529.6744 or
Call Russ Riddle at 214.663.4791

If you reach voice mail, please give us your name, phone number and that you'd like to register for The Gold Mine of Branding.

We will call you back to confirm your registration and send you details. You can pay by credit card or mail a check, as long as it is received before the workshop.

Your investment: Only $199 for a half-day workshop with two brand experts

Tuesday, March 24, 2009

Workshop agenda and new date

Russ and I have a new date for The Gold Mine of Branding.

Our new date is April 23 from 9 a.m. to noon. Same place - Stonebridge Country Club in McKinney.

Brief look at agenda:

Overview of branding
- What is a brand
- Why is it important
- How to build your brand without breaking the bank
How to create your brand
Tips to use social networking to build your brand
How to protect your brand

See below for more details on the content of the workshop and registration details.

Wednesday, February 18, 2009

Registration link on Eventbrite

See below for details on the workshop. Here is a convenient link to register:

http://goldmineofbranding.eventbrite.com.

Or you can simply call either Russ Riddle at (214) 663-4791 or Kathy Garland at (972)529-6744.